Detaljhandelsterapi med Zeekr: det helelektriska varumärkets första europeiska Pop-Up-butiker öppnar i Göteborg den 13 mars och i Malmö den 18 mars

Gothenburg, Sweden, 11 March 2024 – Global electric mobility technology brand Zeekr will open its first European Pop-Up stores on 13 March, in the Swedish Gothenburg and on 18 March in Malmö. Complementing Zeekr’s first European showroom in Stockholm, the Pop-Up stores will make the Zeekr brand accessible to even more people in the south of the country.

Designed to create a relaxed, informal atmosphere, these conveniently located stores are the ideal way of showcasing the state-of-the-art Zeekr 001 luxury shooting brake and Zeekr X urban compact luxury SUV, with product experts on hand to answer questions on every aspect of EV ownership.

Christopher Holmqvist, Zeekr Europe’s Head of Sweden: ​
​“Malls are ideally located in city centers, making them convenient places for people to visit our new Pop-Up stores. Sweden is a well-established EV market, but we know a lot of people would like to make the switch, and have questions on range, home and public charging, and what EVs are like to live with day-today. Pop-ups provide a relaxed environment where they can explore our state-of-the-art EVs, learn about our finance, insurance, charging, connectivity, and servicing offer – including the unique ‘10+10+10’ incentive – and have all their questions answered by our product experts.”

The Femman mall is in the Nordstan shopping center, which welcomes more than 30 million people from all over the world every year. It’s also less than a minute’s walk from Gothenburg Central Station, making it a prime location for Zeekr’s flagship Pop-Up store in Sweden. The store also has a strong connection to the heart of Zeekr’s European operations, with the Design studio and R&D Center situated just across the water. The fully equipped 97-sqm space will be open until December 2024. The Malmö Pop-Up store is located in city’s prestigious Emporia mall and will be open for four weeks. Both locations can offer visitors everything from coffee to test drives.

Zeekr 001 and Zeekr X: Long range, fast charging, high-performance

The Zeekr 001’s imposing stance and purposeful, streamlined form clearly signals the vehicle’s performance and agility. The dual-motor all-wheel drive Performance and Privilege models can accelerate from 0-100km/h in just 3.8 seconds, while the single motor rear-wheel drive Long Range version can travel up to 620km (WLTP) on a single charge.

Fast charging at 200kW can charge the battery from 0-80% in only 30 minutes⁴, while the powerful 22KW AC on-board charger can fully replenish the Zeekr 001’s battery from 0-100% in only five and a half hours⁴.

Zeekr X is created for urban lifestyles and people seeking new challenges. When you just want to drive, the dual-motor, all-wheel drive Privilege model can accelerate from 0-100km/h in just 3.8 seconds. The single motor, rear-wheel drive Long Range Model can deliver up to 440km of range (WLTP).

Complementing the 150kW DC charging capability, the 22kW AC on-board charger can fully charge the Zeekr X’s battery from empty in only four hours⁴.

(Zeekr 001: Combined power consumption in kWh/100km: 18.2-18.5 (WLTP). Combined CO₂ emissions in g/km: 0). Zeekr X: Combined power consumption in kWh/100km: 16.5-17.5 (WLTP). Combined CO2 emissions in g/km: 0).

A unique approach to EV ownership: the Zeekr ‘10+10+10’ offer

The ‘10+10+10’ ownership incentive for new customers who purchase a Zeekr 0013 or Zeekr X is available from now until the end of April 2024. In addition to the standard 5+5 year / 200,000-kilometer warranty, new customers are offered 10 years of free servicing and 10 years of full connectivity.

The offer is available on Zeekr 0013 and Zeekr X models for all private and business customers who pay in cash or use Zeekr Finance products between 6 February and 30 April 2024, provided registration and delivery takes place by 31 May 2024.

¹ Permits or other approvals from third-parties may be required: obtaining these is not the responsibility of ZEEKR.

² Prices are for the single motor Long Range models.

³ All models except ZEEKR 001 Privilege AWD are included in the offer.

⁴ Charging times will vary according to factors including the charging equipment, ambient temperature, battery temperature, battery state of charge, and age and condition of the battery and the vehicle.

About Zeekr

Zeekr is the global premium electric mobility technology brand from Geely Auto Group, combining the power of a global automotive giant with a European soul. Zeekr aims to create a fully integrated user ecosystem with innovation as a standard. The brand utilizes Sustainable Experience Architecture (SEA) and develops its own battery technologies, battery management systems, electric motor technologies, and electric vehicle supply chain. Zeekr's values are equality, diversity, and sustainability. Its ambition is to become a true mobility solution provider.

Zeekr operates its R&D centres and design studios in Gothenburg, Ningbo, Hangzhou, and Shanghai and boasts state-of-the-art facilities and world-class expertise. Since Zeekr began delivering vehicles in October 2021, the brand has delivered more than 800,000 vehicles to date. Zeekr has announced plans to sell vehicles in global markets and has an ambitious roll-out plan over the next 5 years to satisfy the rapidly expanding global EV demand. Zeekr Europe is active in Sweden, Norway, Denmark, the Netherlands, Belgium, Switzerland, Greece, Croatia, Slovenia, Romania, Bulgaria, Germany, Italy, Spain, Portugal and France. For more information, please visit: https://www.zeekr.eu/.